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Patrick Ryan
Grand Master
Username: patrick_r

Post Number: 1529
Registered: 4-2016
Posted on Thursday, 11 May, 2017 - 08:13 am:   Edit PostDelete PostView Post/Check IP

Good Morning Gents,

This is one of our local auto news sites, that has great up to date info on all things automotive in Australia.
It is actually a great read every week and its free.

In this weeks edition, it announces the yearly award of Rolls-Royce dealer of the year.
Plus various country dealer awards.

What I found interesting is the trophy.

Is this the first time we have ever seen an official reworking, or re imagining or alteration of the famous mascot?

Of course over the years it has been reworked very subtlety, but still remains true to its original.

I have to admit, I have not seen this done before.
Or have I been living under a rock?

http://premium.goauto.com.au/brit-pops-rolls-royces-best-dealer/



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ross kowalski
Grand Master
Username: cdfpw

Post Number: 426
Registered: 11-2015
Posted on Sunday, 14 May, 2017 - 07:44 am:   Edit PostDelete PostView Post/Check IP

Patrick,

Interesting, but I must say I am a bigger fan of the original.
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Patrick Ryan
Grand Master
Username: patrick_r

Post Number: 1533
Registered: 4-2016
Posted on Sunday, 14 May, 2017 - 08:33 am:   Edit PostDelete PostView Post/Check IP

Definitely Ross.

I can't imagine what dealer or salesman wouldn't want an original mascot on their trophy.

This thing is terrible.
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ross kowalski
Grand Master
Username: cdfpw

Post Number: 427
Registered: 11-2015
Posted on Sunday, 14 May, 2017 - 12:08 pm:   Edit PostDelete PostView Post/Check IP

At least the trophy mascot was designed by RR.

Here's geely's try at it.

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Brian Vogel
Grand Master
Username: guyslp

Post Number: 2296
Registered: 6-2009
Posted on Sunday, 14 May, 2017 - 12:59 pm:   Edit PostDelete PostView Post/Check IP

Well, I'll be the contrarian.

While I love the original Spirit of Ecstasy, and always will, I find the streamlined version equally striking in its own way. It certainly seems more in keeping with a modern automobile.

The lines are sleek and the lineage is obvious.

Brian
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David Gore
Moderator
Username: david_gore

Post Number: 2560
Registered: 4-2003
Posted on Sunday, 14 May, 2017 - 04:53 pm:   Edit PostDelete PostView Post/Check IP

Brian V,

I am with you - I also see an Art Deco influence.

Modern yet traditional - I like it immensely but for a modern vehicle and not a classic/historic R-R vehicle.
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Patrick Francis
Prolific User
Username: jackpot

Post Number: 118
Registered: 11-2016
Posted on Sunday, 14 May, 2017 - 07:25 pm:   Edit PostDelete PostView Post/Check IP

I like it! I also love the old one - but horses for courses - On the right model it will suit.
It will look strange until you get used to it.
Have a look at this as a matter of interest. I always thought Fiat's latest logo change was the best thing they have done lately. (FIAT stands for Fix It Again Tony) I own "the ugliest car in the world" - a Fiat Multipla - and I love it..
http://www.neatorama.com/2008/02/18/evolution-of-car-logos/
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Patrick Ryan
Grand Master
Username: patrick_r

Post Number: 1534
Registered: 4-2016
Posted on Sunday, 14 May, 2017 - 07:49 pm:   Edit PostDelete PostView Post/Check IP

I'm glad some people like it

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